EvePaper
LogoLab: The Brand Identity Challenge
Event Insights
LogoLab: The Brand Identity Challenge, organized by EvePaper, offers a prize pool of 28000 Rs for the best logo design for Jai Travel. All students are eligible to participate, and those with a background in graphic design or branding will have a strong advantage in this competition. This competition is a must-participate opportunity for students to showcase their creativity, strategic thinking, and potentially network with professionals in the branding industry.
Competition Journey
Rules & Guidelines
LogoLab: The Brand Identity Challenge is a practical branding competition where participants step into the role of a professional designer and create a logo for a real-world travel brand, Jai Travel. Participants will receive a detailed company brief covering the brand’s identity, vision, target audience, and design requirements. They must analyze the brief and develop an original, professional logo that reflects the brand’s premium positioning and global appeal. Submissions will be evaluated on creativity, understanding of the brand requirements, uniqueness, and presentation. The challenge offers participants an opportunity to experience how real-world branding decisions are made while showcasing their creativity and strategic thinking.